10-15-2013 Meeting for the smartups Indy meetup group at speakeasy

The Speakeasy is a coworking facility that is just south of Broad Ripple in Indianapolis.

On October 15, 2013 I went to the speakeasy and listened to a talk by George Evans.  George was an interesting speaker and his message was the more things change the more they stay the same.  I felt like he had an interesting style and it reminded me of something I heard about a good preacher.  A good preacher tells them what he is going to teach them, then he teaches them the lesson, then he tells them what they just learned.  Sometimes this approach is good because it makes you think about what you heard and hopefully the message will resonate and take root.

This is the marketing book that was recommended

There was a good crowd of about 35 there...the pic is not very good

Below is what the event description was on Meetup.

In October George Evans of Brandwidth will speak to us and hold a Q&A. The topic:

Evans On Advertising: The more things change, the more they stay the same. How marketing hasn't fundamentally changed.

With years of branding expertise and experience working with clients such as Hershey's, Taster's Choice, Transitions Lenses, and more it will be a fun night listening, learning, engaging, and networking.

"George is an award-winning writer, producer and Creative Director, having worked in the advertising and marketing arena for more than 30 years. He has worked for such agencies as Ketchum Advertising, HBM/Creamer (Della Femina), DDF&M (Ten United), St. George (Marc USA), as well as for a number of boutique creative shops. That just about every agency he ever worked for was sold to a larger agency (thus explaining all the parentheses in the previous sentence) speaks volumes to his ability to grow his clients and contribute to the companies for whom he has worked. He has been described as a simple, playful, madcap Zen adventurer of surreal countenance and questionable methods."